The investment of DATART INTERNATIONAL in shops approaches hundreds of million korunas per year. The company invests mainly in renewal of shop equipment and technologies, for example LED lightning in shops. The company’s marketing manager Jana Choroušová said this for an opinion poll of ČIANEWS, adding that DATART continues to adjust shops to new good selection, for example goods intended for monitoring health and fitness, which have been increasingly demanded lately. In the year 2015, the company will, according to her words reconstruct shops in Prague – Chodov, where it will enable interactive purchases for clients. Investment in one shop reaches tens of millions of korunas.