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Czech News in English » Business » Kofola aims to gain a bigger share in on-trade soft drinks market

Kofola aims to gain a bigger share in on-trade soft drinks market

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In a globalized world, only strong national brands can successfully compete with their global peers. Kofola, the cola drink which was invented in the former Czechoslovakia in the 1960s, represents a Czech brand that has been successfully reborn.

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