Private corporations are changing the media and political landscape of Central and South-Eastern Europe in their pursuit of business interests. It is increasingly difficult to talk about the television market when national communication networks go private and business entities deliver services to a range of offline and online communication channels. For now, the EU does not seem to have an active response to the growing media concentration in corporations that also have political and corporate ties to Russia and China. Could a European public broadcaster be a silver bullet or can the privatisation of domestic politics be contained by other means?