Prague, April 19 (CTK) – Czechs may join the international Fashion Revolution campaign in support of ethical fashion that culminates on April 24, the anniversary of the collapse of a textile plant in Dhaka, which killed 1,138 people three years ago, organiser Olga Vrbikova told CTK on Tuesday.
Vrbikova spoke on behalf of the campaign’s organisers in the Czech Republic.
The goal of the event is to show mass disagreement with the negative consequences of the fast fashion industry, she said.
Czechs may join the campaign via social networks.
“They only need to take a photo of themselves in clothes put on them inside out, place the snap on social networks, add the brand of the product and ask the producer about the clothes’ origin,” Vrbikova said.
In spite of the above tragedy and further disasters that occur in some countries due to textile companies’ efforts to reduce their production costs, people in the West continue to buy the low-quality clothes and ignore the conditions in which the fast fashion is made, Vrbikova said.
The campaign promoting transparent fashion industry involves over 70 countries.
“The present market focuses on the wish of the client…By showing our interest in the people who produce our clothes, we will make it clear that they are not indifferent to us, and the brand producers will react,” said Kamila Boudova, the campaign’s chief initiator in the Czech Republic and Slovakia.
The April 2013 tragedy in Bangladesh, which also claimed over 2,000 injured people in addition to the casualties, showed the horrible conditions in which people work in Bangladeshi textile plants.
Bangladesh is the world’s second largest clothes exporter after China. Textile industry employs over 40 percent of the local economically active population.
According to experts, almost two third of Bangladeshi textile plants are threatened with collapsing.
