Back in the mid 1990s Tomáš Zilvar quickly moved from putting together DIY fanzines to publishing glossy titles like Tripmag and XMAG, magazines that were focused on electronic music at a time when that genre was really taking off among young Czechs. Today Zilvar, who is still in his early 30s, has two jobs: running the Prague office of the hip New York-based magazine and website Vice; and offering digitalisation services to Czech media outlets and authors keen to enter the age of e-readers.